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Entries Tagged as 'Web 2.0'

Paid Search 101

May 2nd, 2008 · No Comments

I recently wrote a brief summary of the SEM space for my colleagues at GoodGaze (upcoming general post about that, too) . If I had known about this rapper, I would have sent the following video instead. A lot of bling per click, if you know what I mean…

Thanks for visiting my blog! If you […]

Tags: Web 2.0

Greg Yardley on Conversion Tracking & Facebook

December 4th, 2007 · 2 Comments

Don’t really know why I’m writing this - most of the people who read this site know how this works already.
I’m not sure if this applies to a lot of my readers (who I’ve probably lost the majority of in the last few months, due to non-blogging), so go read Greg’s article…

Tags: Web 2.0 · Attention Economy

Tooting Lijit’s horn

August 31st, 2007 · 1 Comment

Ouriel from Techcrunch France just blogged a very nice review about Lijit’s super-smooth registration process:
Lijit has a KILLER magic funnel. The way they drive you in the service is seamless and simple.
I recall pitching Ouriel at last year’s NextWeb Conference in Amsterdam, back when Lijit was Outfoxed. Even though he seemed to be impressed, he […]

Tags: Web 2.0

Askimet thinks I’m a spammer?!

August 25th, 2007 · 1 Comment

It seems that Askimet has put me and my IP on their list of spammers…I can’t even comment on my own blog now when logged out, since it’s running Askimet (very successfully!), too.
The only problem is that I’m not a spammer. (In fact I wish I would engage much more with other bloggers by […]

Tags: Web 2.0

All in one check of your website’s popularity

August 25th, 2007 · 1 Comment

(via CDF Networks)
Xinureturns is an incredible tool that’ll check your website’s PR, Alexa Ranking, social bookmarks, backlinks, indexed pages etc. all at once. Too good of a find to share it only via del.icio.us.

Tags: Web 2.0 · Attention Economy

Social Marketing Blog

August 21st, 2007 · 5 Comments

Short announcement for my German readers: I’m writing the official blog for this year’s BruttoSozialPreis, the biggest German student’s competition for social marketing. I’m guessing most of my readers will mistake “social marketing” for being about leveraging social media for marketing purposes - it’s not. Social marketing much rather refers to the application of marketing […]

Tags: hello world · Web 2.0

How to Approach Bloggers

August 20th, 2007 · 1 Comment

Robert Basic (a German A-List blogger) posted his thoughts (in German) on how web startups should (not) approach him for evangelization purposes.
Here’s the gist. He
1. …doesn’t give a crap about PR / Marketing talk or product pitches in general. He’s rather looking for a scoop, i.e. background information from *founders*, not PR folks.
2. …is not […]

Tags: Web 2.0

Embedding Youtube Videos on (your hosted) Wordpress blog…

August 18th, 2007 · 1 Comment

…won’t work as long as you’re using the rich editor (nope, it won’t work by using its “edit html source” function). Instead, from your dashboard, go to “Users” and disable rich editing at the bottom of that page. (via this forum entry.
The normal editor is more convenient anyways.
I didn’t have a specific video in mind […]

Tags: Web 2.0

Web 2.0 Master Thesis

July 29th, 2007 · No Comments

My old flatmate and fellow CogSci student Mo has made his M.A. thesis (in Interaction Design) available via his blog. Go give it a read, it not only features stunning examples of his flash-skills, but also includes one of the most concise and readable accounts of what’s so different about our second version of the […]

Tags: Web 2.0

Being Dave Henderson - on atten.tv

April 24th, 2007 · No Comments

In 1999 Spike Jonze enabled the characters of his movie “Being John Malkovich” to…well, “be” the actor John Malkovich for 15 minutes whenever they entered a magic hole hidden in a strange office. Gotta love that movie.
While the magical technology showcased in this great movie hasn’t been invented quite yet, Seth Goldstein came up with […]

Tags: Web 2.0